Escape the winter chill with Adrift. Lush hibiscus blooms and swaying palm fronds offer a luxurious escape from the holiday hustle. The Small Pouch...

Channel vintage island style with the Malu Collection. Featuring an Art Deco-inspired loulu palm design in a dazzling metallic finish, it's the per...

Elevate your holiday look with our show stopping Launui leaf print. It's big, bold, and decked out in dazzling metallics. The Small Pouch: Beach to...

Forget mistletoe, our Heliconia print packs the holiday punch! Vibrant colors and tropical flair make every celebration pop! The Small Pouch: Beach...

Make bold moves wherever you go with our classic checkerboard print. Mini Hip Pack: The Best and Last Hip Pack You'll Ever Need Keep your shoulder...

Neutrals never looked so good. Our limited-edition Z SUPPLY x ALOHA Collection Cusco print is the versatile summer staple your wardrobe needs. From...

Forged in Hawaii, With Love From Paradise (WLFP) is the essential fitness collection for the girl who leads an active life but doesn’t want to comp...

The Neon Hat is made from 100% nylon and features our custom "Katin" and Birds of Paradise embroidery.  100% Nylon 5-panel hat Mid-crown unstructu...

The Mysto Trucker Hat features custom embroidery showing the suns rays and palm tree, the hat is made from Cotton Canvas with a polyester mesh back...

The Kailani Foam Trucker Hat is made from polyester and features a custom printed Katin artwork. 100% Polyester Foam front and Polyester mesh back...

Our classic and best-selling Pinstripes are ready for take off! These timeless stripes pair perfectly with any adventure! The Small Pouch: Beach to...

Adjustable snapback hat with screen printed 'Sonny' logo on canvas label.  100% Nylon

Take your look from beach to street with a new classic! Elevate your style with sleek monochrome silhouettes in timeless hues. The Small Pouch: Bea...

Classic palms and a gorgeous, go-anywhere palette of neutral greens will elevate your aesthetic on and off the beach! The Small Pouch: Beach to Bar...

Our Samudra x ALOHA Collection 'Kalapana' print was inspired by the spirit of the Big Island of Hawaiʻi. Here on Big Island, time stands still. The...

Camo is the new neutral! An everyday staple with effortless style, this timeless classic seamlessly blends into any ensemble or suitcase.f Hawai'i....

mango blossom, coconut husk, palm leaves Sandy toes. Sparkling skin. Warming in the tropical sun. Cocktail in-hand. Blissed and beyond. Celebrate ...

Made with the same high quality and durability as our surf trunks, the Katin headwear collection offers both style and comfort with every wear. The...

Drop anchor and dive in! Spend the day out on the water with these nautical-inspired prints. The Small Pouch: Beach to Bar, Pool to Plane, or Boat ...

Drop anchor and dive in! Spend the day out on the water with these nautical-inspired prints. The Small Pouch: Beach to Bar, Pool to Plane, or Boat ...

Even Coco Palms get the blues! The print that started it all will have you blue-crushing on its new denim look which was inspired by traditional Ja...

Seamlessly transition your style into a new season this fall! The Small Pouch: Beach to Bar, Pool to Plane, or Boat to Dock Your favorite bikini b...